The Leader of Coastal Living and Furnishings

Organization : Pineapples & Palms

Name : Lisa Peterson, Shelly Bascetta & Team

When Lisa Peterson and Shelly Bascetta opened their small home décor store in Jupiter in 2001, the sisters were new to the retail business and had to learn quickly, as the inventory was selling as fast as the girls could place items on the floor. Now, twenty years later, the shop is three times its original size. It includes a full-time interior design team led by Peterson; a successful website where they sell their products nationally; and a showroom of unique furniture, accessories and one-of-a-kind items. “Our customers tell us they just want to move in when they come to the store,” says Bascetta, “which is the greatest compliment we can receive.”

The Michigan-born girls have come a long way, as the store now boasts a curated look of unique accessories and custom furniture. Peterson has designed many homes over the years that have taken her from the Hamptons to the Bahamas. While she implemented many styles, her true preference includes using colors and pieces that evoke a seaside feel. She refers to her signature style as “modern coastal,” which celebrates the use of natural materials and simple detailing. Pineapples & Palms reflects the same aesthetic, offering their clients a personalized shopping experience whether for one accessory or a complete project.